Website checklist: what every event photography website needs

Photography and videography sell almost entirely on visual proof. Here's what a site in this category needs.

• A strong photo or video gallery, front and centerThe actual product being evaluated — lead with it.
• Event types covered, listed clearlyWeddings, corporate events, portraits — named specifically.
• Packages or starting price rangeEven a rough range sets expectations before a first conversation.
• Availability or inquiry formA simple way to check a date without a phone call.
• A personal introduction or shooting style describedHelps clients understand fit, not just skill.
• A few client testimonials, if availableEspecially valuable for one-time, high-stakes bookings like weddings.
• Fast-loading, well-optimized galleriesThe most common way a photography site undermines itself.
• Mobile-first designMany inquiries start on a phone, often while comparing several vendors.

If the first screen doesn't show strong work, everything else on the page is working uphill.

Want to see how this looks built out? See examples for this industry →